The value we create for customers lays the foundation for long-term, sustainable success. The goal is to have a high level of customer satisfaction in the markets and customer segments where we operate as well as to significantly improve our customers’ operations through our solutions.
Our progress toward the goal of customer satisfaction is measured on an ongoing basis through internal evaluations based on the NPS methodology and through leading external evaluations in each area, such as KLAS for our medical IT systems.
Our employees—and the corporate culture that shapes their conduct and decision-making—are our main competitive advantage. We therefore aim to ensure we have satisfied employees who perceive Sectra as an equal-opportunity workplace and feel that our corporate culture motivates and inspires them. This is also crucial to our ability to recruit and retain the right personnel.
These targets are monitored through our annual employee survey. To ensure we are growing in an efficient manner, we will also monitor our operating profit in relation to payroll expenses over time.
Sectra aims to be a future-proof partner for our customers. Innovation and continuous development are therefore important. Our target in this area can be summarized in a quote ascribed to hockey great Wayne Gretzky: “Skate to where the puck is going to be.” In other words, we must ensure that Sectra is well positioned to meet future customer needs.
This target is monitored through our annual employee survey.